The Georg Fischer brand was officially registered in 1881. Since 1890, the company has used the + sign in its logo. This represents a stylized fitting, which is still among the most important products Georg Fischer manufactures. Over all these years, the logo's font and appearance have been changed many times. The most striking changes are shown in the illustration below.
Trademark registered on 23.12.1881
Letterhead, 1885
Trademark, 1890
In general use since 1903
Brand, 1987
Umbrella brand, 2004
Reference:http://www.georgfischer.com/628/969/4621/4624.asp
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